Plymouth Mayflower 400 Commercial manager
Up to £30,000 pa pro rata
Plymouth is Britain’s Ocean City and gateway to the beautiful South West and Cornwall. With a planned programme of major capital investment and city wide regeneration Plymouth is an exciting place to be with an exceptional quality of life.
We wish to recruit an enthusiastic, experienced and dynamic Commercial Manager to join the Mayflower project team. This is a fixed term contract up to March 31st 2021.
The successful applicant will project manage delivery of key commercial aspects of Mayflower 400 UK priorities including commercial and or grant income generation, communications with stakeholders and partners nationally and internationally, management and delivery of marketing and branding activities and reporting against key targets and metrics to support the Mayflower 400 Executive team.
Applicants will need to have a successful track record of direct commercial fundraising and marketing and sound experience in managing a wide range of diverse projects, working with public and private sector stakeholders.
Key to the role is the ability to develop strong effective relationships across the private, public, and voluntary sectors and a proven track record in partnership working will be an advantage.
This position will be directly accountable to the Mayflower Leadership Group and report into the Executive Director for Destination Plymouth, the wider Destination Management organisation for Plymouth.
If you would like an informal discussion about this role, please contact Amanda Lumley (Executive Director of Destination Plymouth) by e-mail at firstname.lastname@example.org or by telephone on 07766161108.
Closing date: May 29th 2018
This is a fixed term appointment to March 31st 2021.
Application and Response details below:
An Introduction to Plymouth
Plymouth holds a very special place in history. It is the place where Sir Francis Drake played bowls before defeating the Spanish Armada; the point of emigration for the Mayflower, its Pilgrims and countless others setting sail for America; where Darwin set sail on the Beagle and birthplace of Scott the polar explorer. It is the city of discovery.
We have been home to the Royal Navy since 1691 and the naval base at Devonport is the largest in Western Europe. We are incredibly proud of our rich maritime heritage, but Plymouth is not a city that lives in the past and today our lively port on the edge of the Atlantic has a distinctly European feel. This comes from our marinas, restaurants, galleries, seafront bars and historic buildings, and from the strong modernist architecture that lines Armada Way, the city’s central boulevard.
Of course we’ve also got an impressive natural setting. From Plymouth Hoe the sight of boats, yachts and naval vessels on Plymouth Sound is truly inspiring. The views to the south across Plymouth’s natural harbour to the Atlantic Ocean beyond, and then northwards to Dartmoor, make you want to follow all the vantage points along the Waterfront or even get out on the water for a whole new perspective. Young people from across the world come to study and work in Plymouth giving the city a contemporary urban buzz, whilst reinforcing Plymouth’s reputation as a global marine city.
To round it off we are the regional capital for culture – with events, internationally recognised theatres, galleries and performing arts providing a great cultural experience to add to the laid-back lifestyle. Plymouth boasts one of the best summer events programmes in the UK. Including hosting Armed Forces Day, Flavourfest, the Rolex Fastnet race, the British Firework Championships, and our annual celebration of Plymouth’s link to the sea the Ocean City Festival and Seafood Festival
Add to this a reputation for outstanding food and drink – chefs such as Marco Pierre White,, Chris and James Tanner and Mitch Tonks all making Plymouth home to their restaurants – and you have a city destination like no other.
Whether you want to be inspired by history, immerse yourself in culture, feast on fantastic food and drink or simply chill out and watch the world go by, you will discover the Plymouth for you.
Mayflower 400 – Commemorating 400 years of a ‘special relationship’
In 2020 the city of Plymouth will commemorate and celebrate the 400 year anniversary of the sailing of the Mayflower. The Mayflower left Plymouth, England on September 16th 1620* with just 102 passengers and crew on board. It arrived some 66 days later, on November 11th 1620*, in Cape Cod on the US East Coast. The Mayflower sailing is celebrated by many in the US as the beginning of a national legacy, and in the UK as the beginning of one of the most enduring alliances the world has ever known. No other date so embodies the centuries of shared cultural values and traditions that lie behind the “Special Relationship” that has seen these two nations stand shoulder to shoulder through two world wars and the recent and current conflicts in the Middle East and elsewhere.
It is easy to underestimate the resonance that Plymouth UK and the Mayflower has within the US. Without that sailing, many argue, the US the world knows today, its legal and constitutional basis, the central tenets of its organisation and its core values and ethos would have been very different, drawn historically as much of it is from the British, European and Puritan roots that arrived with the Mayflower. Despite the subsequent waves of migration and immigration to and from the US, even with the diversity and complexity of modern day American society, the spirit of the Mayflower journey and the story of modern America endures. It is symbolised nation-wide through the unifying celebration of Thanksgiving, the roots of which lie in that “First Thanksgiving” celebrated by 53 Pilgrims and 90 American Indians, after their first harvest in 1621. Every school child in the United States learns about and knows the story of the Sailing of the Mayflower. It has a resonance and deep-rooted symbolism that many in the UK frequently underestimate.
In recognition of the importance of this momentous anniversary to both sides of the Atlantic, the City of Plymouth UK has already begun to plan for 2020. Civic Leaders and Stakeholders from commerce, industry, the arts and culture across the City have to come together to begin to plan a year long cultural programme culminating in the 2020 anniversary celebrations.
* Gregorian calendar, original dates were Julian calendar.
Mayflower 400 Commercial Manager:
Reporting to: Executive Director Destination Plymouth
1. Job Purpose
To project manage delivery of key commercial aspects of Mayflower 400 UK priorities up to 2021. This will include working with the overall Project Team on key specific projects within the programme framework specifically including commercial and or grant income generation, communications with stakeholders and partners nationally and internationally, management and delivery of marketing and branding activities to enable delivery of the on-going programme up to 2020 and reporting against key targets and metrics to support the Mayflower 400 Executive team.
2. Decision making
The role is responsible for managing and implementing delivery of the Mayflower 400 UK program framework including key projects that are part of this program.
The post holder will be required to facilitate development of and manage delivery of communications plan activities, to secure commercial or grant funding to meet targets and to support delivery of the programme working with the executive team.
As a project manager the post holder does not have authority over colleagues but is responsible for imparting deadlines on them for various stages of work to bring projects close to agreed deadlines. When faced with unexpected delays the post holder is required to make a decision on the next course of action to progress the project. The post holder is expected to resolve most problems independently but will refer to the relevant line Managers when escalation is required. They will be required to work in complex multi partnership and political working environments at senior level on occasions and to manage consultancy or agency based support for projects as required. In this fast moving, high profile project, the post holder will be expected to take empowerment and act proactively on their own initiative while engaging partners and senior managers.
3. Key responsibilities will include:
Stakeholder engagement, marketing and communications:
• Facilitating development and implementation of the Marketing and communications plan inc. website, digital, newsletters etc.
• Branding guidelines (technical support)
• Responsible for MF400 brand integrity, protection and processes
• Work with partners and stakeholders nationally and internationally to ensure effective consultation and communication through a communication plan, including face-to-face visits and regular electronic communications.
• Manage delivery of marketing and communication activities through partners and, where appropriate, volunteers
• Support for key stakeholder and VIP/hospitality events when required
5. Commercial income generation:
• Launch and delivery of local partner sponsorship programme
• Development of commercialisation and merchandise programme
6. Performance monitoring:
• Work with the Mayflower 400 leadership group, as well as other key partners to contribute to effective development of the programme.
• Ensure effective and timely monitoring of KPI’s and performance for the framework in partnership with the leadership group and Mayflower programme Manager.
• Represent the Mayflower 400 Leadership Group and national partnership in a professional manner at all times.
• Report to and carry out other duties required by the Mayflower 400 Leadership Group, which are consistent with those listed above and appropriate to the title and grade of the post.
• The post holder is responsible for his/her own health and safety and ensuring that an employees within the team adhere to the company's Health and Safety policy ensuring that the company's Health and Safety policy is enforced within all areas of responsibility ensuring that safe working practice.
Job Related Abilities:
• Excellent persuasion, influencing and communication skills
• Successful track record of commercial income generation
• Strong presentational skills and experience of chairing large meetings
• Sound marketing and communications management expertise
• Understanding of brand management
• Effective line management skills
• Experience of working with large budgets
• Highly motivated self starter
• High level of competence in PowerPoint, Excel and desktop publishing software
• Experience of organising hospitality and events
• Knowledge of web based software and social media systems
• Experience of brand IP and commercial licensing rights
• Knowledge of Mayflower 400 historic context
Application and Response Details
To apply for this post please forward your CV and covering letter to:
Please clearly state in the subject line ‘Mayflower 400 Project Manager’
Post: Destination Plymouth Ltd.
c/o 2nd Floor, Ballard House,
Plymouth City Council
West Hoe Road
By no later than Tuesday 29th May 2018
If you would like an informal discussion about this role, please contact Amanda Lumley (Chief Executive of Destination Plymouth) by e-mail at email@example.com or by telephone on 07766161108.
During the shortlisting process we will be looking at specific criteria highlighted in the Person Specification. Please ensure that you are able to demonstrate in your CV/covering letter how you meet these criteria.
We intend to apply for references for shortlisted candidates in advance of interview. Please supply two referee’s details, one of which should be your current or most recent employer. If you do not wish us to contact referees ahead of interview, please confirm this in your covering letter.
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